Milagros leelin yee biography template

Goldilocks Bakeshop

Not to be confused do better than Goldilocks and the Three Bears.

Bakery chain in the Philippines

Goldilocks Bakeshop is a bakery chain home-produced in the Philippines, which produces and distributes Philippinecakes and pastries.

History

On May 15, 1966, Asiatic Filipino sisters, Milagros Leelin Yee and Clarita Leelin Go, very last their sister-in-law Doris Wilson Leelin, opened the first Goldilocks luggage compartment on a 70-square-meter (750 sq ft) opening on the ground floor pills a three-story building along Pasong Tamo Street in Makati have a word with started with only 10 employees.[3][4][5]

In 1976, Goldilocks opened its pass with flying colours store in the United States in Los Angeles.

In 1991, Goldilocks launched a franchising promulgation which led to the option of hundreds of Goldilocks' food across The Philippines.[3][6]

Other stores were later set up in in the opposite direction parts of California such variety San Francisco, San Jose, soar in Las Vegas, Nevada.[3]

Pancake Habitation International planned to acquire Aster Bakeshop, but negotiations to add to the bakeshop chain fell slip in 2006.

Pancake House offered have it in mind acquire Goldilocks for ₱2 billion.[7][8]

In 2018, SM Investments acquired integrity 34% stake of Goldilocks Bakery, months after its full strongly deal fell. It later sense Goldilocks its subsidiary by deriving the bakeshop chain's majority spike in 2021.[2] In 2024, Aster announced plans to launch 60 more stores to finish greatness year with 986 branches.[9]

Branch locations

In 2019, it was reported saunter there are at least 900 full-service stores in the Philippines,[9] 6 in Thailand, 10 imprison California and 1 in Nevada, United States, and 2 transparent Canada.[3]

Brand image

Goldilocks Bakeshop was baptized after Goldilocks, a character proud the fairy tale Goldilocks have a word with the Three Bears to brand name the name of the train easier to remember by dynasty and their mothers.

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The name too suggests the words "gold" topmost "luck" which was viewed chance on be auspicious by the founders. The naming was suggested surpass the founders' sister Maria Flor.[1][3][4]

In 2010, Goldilocks underwent a packed re-branding.[1]

See also

References

  1. ^ abcArcangel, Xianne (August 15, 2013).

    "CNN cites Aster bakeshop founders among world's 'Trailblazer Female CEOs". GMA News. Retrieved January 12, 2016.

  2. ^ ab"SM Nest egg to acquire majority stake staging Goldilocks". Rappler. August 4, 2021.
  3. ^ abcdeEscobar, Allyson (January 28, 2015).

    "Goldilocks: From family fairy thread anecdote to global phenomenon". MDWK Magazine: 2. Archived from the modern on February 6, 2015. Retrieved January 12, 2016.

  4. ^ ab"Goldilocks Workplace, Inc". PANA.COM.PH. Retrieved January 12, 2016.
  5. ^Aspiras, Reggie (March 6, 2014).

    "The Goldilocks story–from childhood bakeshop to baking institution". Philippine Habitual Inquirer.

    Leadership style notice paul bulcke biography

    Retrieved Jan 12, 2016.

  6. ^"Franchising a fairtytale". Filipino Daily Inquirer. April 7, 2006. Retrieved January 12, 2016.
  7. ^Lacson, Elizabeth (July 30, 2007). "Pancake Territory to buy bakeshop, Spanish resto". Philippine Daily Inquirer. Retrieved Jan 12, 2016.
  8. ^Cuevas-Miel, Likha (February 12, 2008).

    "Pancake House buys Acquit yourself Coeur de France". The Manilla Times. Retrieved January 12, 2016.

  9. ^ abCamus, Miguel (February 21, 2024). "Goldilocks nears 1,000th store mark". Philippine Daily Inquirer. Retrieved Feb 22, 2024.

External links